POST FALLS, ID— Buck Knives announces that the company has added knife-industry veteran Rick Alsen as its National Accounts Manager. Alsen brings more than 25 years of success in managing and leading brands in several outdoors category. He will apply that lengthy expertise in his role developing, implementing and managing sales strategy with several of Buck’s key national accounts.
Prior to joining Buck Knives, Alsen held several key roles with outdoor recreation companies, including Vice President of Sales & Marketing for X-Vision, National Sales Manager for Beavertail Products, and Sales Manager for Gardner Sales Associates where he represented brands including Stowmaster nets, Lamiglas fishing rods and others.
“We are very blessed and honored to have someone of Rick’s background join the Buck Knives’ family,” said Mark Reasoner, Buck Knives’ Vice President of Sales. “National accounts are a critical element to our long-term growth plan, and his expertise in this channel puts Buck Knives in a great position to achieve success,” Reasoner added.
“I truly love working in the outdoor industry and, above all, I value the priceless relationships I’ve cultivated over the years,” said Rick Alsen. “I am honored to join the Buck Knives family and be a part of the company’s rich tradition and legacy.”
More details on the more than 120 years of Buck Knives manufacturing along with the nearly 200 knives brought to market by the Idaho-based company can be discovered at www.buckknives.com. Buck Knives’ mission is to create purpose-built knives that perform for generations. Buck Knives, Inc., is a widely recognized global leader in the outdoor, sporting, and everyday carry (EDC) knife markets.
ABOUT BUCK KNIVES: For nearly 125 years, Buck Knives has been handcrafting the finest quality knives and tools which are designed specifically for hunters, anglers, outdoorsmen, and knife enthusiasts alike. Using the highest-quality materials and state-of-the-art processes, like the exclusive Bos heat treatment for blades, Buck Knives are built to perform at the highest level and last for generations. Located in Post Falls, Idaho, and employing more than 320 people, Buck Knives is proud to make knives in America and stand behind them with their Forever Warranty. Visit www.buckknives.com or call 800-735-2825 for more information.